Agenda + Speakers

Join other SharePoint enterprise users and discover the power of using analytics to enhance the customer experience across digital marketing channels.

The key points we addressed were:

  • What trends are effecting digital marketing and branding.
  • Why customer experience management (CXM) is important to e-commerce, reporting, communities and personalization.
  • Who is using SharePoint to fuel customer experience, with case study examples of challenges, adoptions and integrations
  • How to use analytics data to empower 3rd-party marketing systems, email, CRM, etc. and measure effectiveness of campaigns.
  • How to optimize SharePoint and integrate with social media and mobile.

See the Presentation:

Speakers:

  • Adrian Lloyd – EMEA Partner Manager – Webtrends
  • Michael Schirrmacher – Regional Director – Webtrends
  • Emma Wyatt – Solution Sales Professional, Digital Marketing Platform Group – Microsoft UK
  • Max Romanenko – MD of EMEA – Ascentium
  • Stewart Connors – Solution Sales – Microsoft UK
  • Dan Haywood – Technology Solutions, Digital Marketing Platform Group – Microsoft UK
  • Arno Nel – Collaboration Manager, Microsoft MVP – Avanade UK

Location

Customer Briefing Centre, Microsoft
Cardinal Place
80-100 Victoria Street
London, SW1E 5JL
0844 800 2400

Sponsored by:

  • webtrends
  • microsoft
  • avanade uk
  • Ascentium
  • Brightstarr
  • content and code

Integrate Analytics with SharePoint 2010

Improve and measure the ROI of your SharePoint Initiatives through Webtrends Analytics for SharePoint 2010

Microsoft Partner - Gold Digital Marketing

Delivering the X-Factor in Customer eXperience Management (CXM)

by Jeff Seacrist, Webtrends SharePoint Expert