Agenda + Speakers
Join other SharePoint enterprise users and discover the power of using analytics to enhance the customer experience across digital marketing channels.
The key points we addressed were:
- What trends are effecting digital marketing and branding.
- Why customer experience management (CXM) is important to e-commerce, reporting, communities and personalization.
- Who is using SharePoint to fuel customer experience, with case study examples of challenges, adoptions and integrations
- How to use analytics data to empower 3rd-party marketing systems, email, CRM, etc. and measure effectiveness of campaigns.
- How to optimize SharePoint and integrate with social media and mobile.
See the Presentation:
Speakers:
- Adrian Lloyd – EMEA Partner Manager – Webtrends
- Michael Schirrmacher – Regional Director – Webtrends
- Emma Wyatt – Solution Sales Professional, Digital Marketing Platform Group – Microsoft UK
- Max Romanenko – MD of EMEA – Ascentium
- Stewart Connors – Solution Sales – Microsoft UK
- Dan Haywood – Technology Solutions, Digital Marketing Platform Group – Microsoft UK
- Arno Nel – Collaboration Manager, Microsoft MVP – Avanade UK
Location
Customer Briefing Centre, Microsoft
Cardinal Place
80-100 Victoria Street
London, SW1E 5JL
0844 800 2400






